GALA is an alliance created by lawyers, experts in the regulation of relationships arising through the creation and distribution of advertising, promotion of goods and services around the world. More than 80 participating countries have created their own ecosystem to transfer practical experience in legal regulation.
On September 14-16, Irina Anyukhina and Maria Ostashenko, ALRUD Partners, as well as other partners and experts of the firm, acted as moderators, speakers and participants of sessions, within the framework of GALA EMEA Regional Meeting 2019/2020.
A reception program wasdeveloped specifically for the delegates, which included relevant information and entertainment, as well as intensive business sessions. On September 14, the day of arrival of delegates, a ceremonial reception was held for the guests of the Association, at the Turandot restaurant. On September 15, the GALA Regional Board Meeting was held at the ALRUD office, where Jeffrey Greenbaum (Frankfurt Kurnit Klein and Selz PC, USA) and representatives of other participating countries, discussed further activities of the Alliance and its increased presence in selected regions. In parallel to this meeting, the Alrud office hosted the Litigation Committee Lunch, as well as a Meeting and Corporate Informal Lunch and Meeting, which weremoderated by ALRUD partners Sergey Petrachkov and Andrey Zharskiy. These meetings were devoted to innovation and current trends in different jurisdictions.
On September 16, the GALA EMEA Regional Meeting 2019/2020 hosted another seminar «Significant legal issues of advertising: international perspective» at the National Hotel, organized by ALRUD law firm, supported by the GALA Alliance.
The large-scale seminar brought together over 100 participants - representatives of various business industries, i.e. FMCG, retail, advertising agencies and many other manufacturers of goods and service providers. The audience also included the lawyers specializing in advertising activities regulation, as well as marketing staff involved in the creation and distribution of advertising materials.
Twelve speakers from Russia, USA, Poland, Hungary, South Africa, Germany and France, who are all GALA active members, made presentations. The seminar addressed issues of unfair competition in marketing communications, as well as risks of doing and promoting business in conditions of digitalization.
Click here to read the full program of the seminar.